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American Lung Association – ALA & Pfizer – “Who pnue”

Del Sol worked with commercial Director/Producer Andrew Praskai on this PSA. In it actor Tim Daly informs viewers of the unexpected threat of Pneumococcal Pneumonia.The ALA along with Pfizer hoped to raise awareness of this vicious disease. This project didn’t have a script supervisor so there was a need to be extra mindful of continuity from shot to shot. Del Sol submitted alternate versions of the spots for every review, and managed to remove over a second of content that was deemed imperative, to make time.

Editor: Diego Del Sol Garcia

Director: Andrew Praskai

Studio: Creative Thriftshop & Final Frame

Tools: FCP, Adobe Photoshop, Davinci Resolve